Category Archives: Web

The Advent Of Social Media Influencers And Their Impact

If you’ve ever gotten help from marketing consultants then you know how many different strategies and aspects of marketing there are. The most modern of these being social media influencers, individuals with a large following whose opinion holds a lot of power. Influencers have become very common when it comes to the marketing of products and brands. In fact, most people now prefer them than any other social media marketing strategy. The fact that more individuals are spending time online gives more light to the importance of social media influencers in pulling masses. It is important to note though that influencers are not just people with a large number of following on their profiles only. Influencers that can move masses and bring in a great audience need to be people who are pros when it comes to social media strategies. Therefore the skills are more important than just the numbers. Yes the number of followers matter but still without a proper plan the followers cannot be harnessed correctly. read more

Creating and Promoting a Website Using Wix

There are dozens of different website building tools available in today’s online marketplace. With so many options, it can be difficult for a novice web designer to know where to start. It may seem tempting to give up before you start. Luckily, Wix offers a simple, user-friendly interface and serious versatility to get your website started without a headache. Read on for an overview of Wix, how to use it, and what it can do for you.

What is Wix?

Wix is one of the largest website creator tools on the market, due in large part to their user-friendly design. Wix allows individuals, companies, restaurants, bands, and a wide range of other small groups to create websites to access the public. This allows small businesses and more to create a digital presence that can expand their opportunities and increase sales and traffic. Wix removes the limitations of coding knowledge and marketing prowess and allows your website to be defined by your imagination. From its inception in 2006, Wix has built a following of 100 million users, making it one of the largest and fastest-growing web development sites in the world as this is most important ever for a number of people who are much involved in it. read more

Beginners Guide to SEO

What is SEO?

SEO stands for Search Engine Optimization. It is a process that aims to rank a website higher in the search engines. This is done by optimizing the website for specific keywords that are relevant to the site.

There are many different processes to look at. Google apparently has around 200 different factors that affect the search rankings of a website. These include meta tags, content and external factors such as backlinks from other websites and social media.

Our beginners guide is aimed at helping you to understand some of these factors. If you are unsure about applying these to your website then you might want to consider using an SEO agency. If you go down this route I would suggest doing some thorough research before setting on an agency. If possible use an agency that are doing a good job for a company that you know. read more

Wix.Com Review

Recently, I had a family member ask me about using wix.com for their business website. For those who don’t know, Wix is a free website builder that makes it really easy for people without a ton of web design experience to create a website. Since I was curious as well, I decided to give Wix a try.

How Wix Works

The general idea is that you sign up for an account, pick a template, and then customize the template to fit your needs. Based on a quick count, it appeared that they had well over 500 free templates. Many of the templates were geared towards a specific type of site. For example, they had templates for restaurants, food blogs, graphic designer portfolios, clothing, and much more. read more

Chrome is Slow – Tips to Speed It Up

Google Chrome seems to be ahead of its competitors like Mozilla, Opera and Explorer. It is responsive, user friendly and most important of all, fast. However, as any Chrome user will tell you, the browser can get snagged up from time to time causing it to slow down or even hang. The biggest cause of a slow Google Chrome browser is too many unnecessary things including extensions, plugins and browsing history.

Below are some tips that you can implement to speed up your slow chrome browser and greatly improve your browsing experience. read more